Its not often that you find that you’ve been using a technique for donkey years, before you stumble across the technique described by an expert.
I had that happy occasion today as I stumbled across Sonia Simone’s article on using Sub Headings to split your content.
I’ve used this method for years
When writing reports and other such things that can be very dry to read so you need to keep the reader focused and interested.
Breaking it into small chunks really helps to give them little stepping stones across the wide river of your content.
From starting with doubts of should I read it, each stepping stone brings your reader across the river of doubt and gets them to the end of your post.
My technique is slightly different from Sonia’s
She writes the sub-headings first to create the article structure and then fills in-between.
I simply create the content and then tend to find that certain phrases stand out as stepping stones, which is exactly what I’ve done with this post.
Ironically this post isn’t the best example of the sub-heading technique, but you’ll see me using it in other posts in this blog.
Our techniques do agree though
On that sub headings also attempt to provide a running commentary across the article so that glancing thru it you could read a summary just by reading the headings alone.
This can be a double-edged sword in that may help draw the reader in or make them go away if they don’t gel with what they read.
Its always time to savour these moments where you’ve been using a technique before you read about it from a expert.